Dr Lebogang Mathole

Overview

Dr. Matholwane Mathole is a South African academic, researcher, and specialist in entrepreneurship and luxury markets at the University of Johannesburg (UJ). With a PhD in Economics (the first of its kind at UJ), her work represents a groundbreaking contribution to local economic development by bridging entrepreneurship, economics, and marketing. Her doctoral research examined the entrepreneurial strategies that influence the purchase of locally produced luxury goods, combining economics, business management, and consumer psychology to promote sustainable growth and innovation. Dr. Mathole’s expertise spans consumer psychology, luxury markets, entrepreneurship, and marketing. Her work is widely published through leading academic publishers, including Juta, Routledge, IGI Global, and Edward Elgar. She is dedicated to promoting scholarly excellence and fostering the next generation of leaders in entrepreneurship and innovation. She has received recognition for her contributions to research and mentorship, positioning Africa’s creative and luxury industries as vital engines of inclusive, high-value economic transformation. Field of Specialisation: Consumer Psychology, Luxury Markets, Entrepreneurship and Marketing Google Scholar